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Data Analyst/Data Engineer/Data Scientist

IMCS Group, Marketing Technology, India

IMCS Group is a leading organization in the field of marketing technology, with a focus on performance marketing data. We are currently seeking a Senior Data Analyst (Adtech) to join our AdOps Data Sharing team. This remote role is ideal for individuals with a strong technical background and a passion for utilizing data technologies to drive business impact.

As part of the Marketing Technology Operations Team, the AdOps Data Sharing team plays a crucial role in setting up accurate tracking, spend ingestion, and data sharing ETLs across various paid marketing ad network channels and campaigns. The successful candidate will be responsible for building impactful datasets that align with business goals by leveraging 1st and 3rd party platforms effectively.

We are looking for proactive thinkers who thrive in an agile and fast-paced environment. Ideal candidates will have experience in performance marketing technology and possess the ability to analyze large quantities of data, build data pipeline systems, and collaborate effectively with cross-functional teams. Strong project management skills are essential as you lead strategic projects from inception to completion.

Key responsibilities include supporting Client AdOps as a paid marketing tech space specialist, building data sharing pipelines using tools such as Apache Spark, Python, HIVE, and SQL, identifying optimization opportunities for data sharing across partners, working closely with internal teams to propose solutions for dataset gaps, and ensuring implementations meet business expectations through cross-functional alignment.

To qualify for this role, candidates must have at least 3 years of work experience in performance marketing tech or related technical positions. A degree in Engineering, Computer Science, Math, Economics, Statistics, Advertising or Marketing is required. Proficiency in SQL, Excel, Python, Hive, Spark is essential along with excellent organizational skills and attention to detail. Preferred qualifications include support desk experience and outstanding communication skills to convey technical concepts effectively.

If you are someone who thrives on challenges and enjoys working collaboratively to achieve key milestones in the field of performance marketing technology, we invite you to apply for the position of Senior Data Analyst (Adtech) at IMCS Group. This role offers an exciting opportunity to make a significant impact within our dynamic organization while honing your skills in data analytics and technical solutions architecture. Join us in shaping the future of performance marketing data sharing!

Key Job Requirements:
  • 3 years of work experience in performance marketing tech
  • data analytics
  • technical solutions architecture
  • BS in Engineering
  • Computer Science
  • Math
  • Economics
  • Statistics
Key Job Responsibilities:
  • Support Client AdOps as a paid marketing tech space specialist
  • Build data sharing pipelines using Apache Spark, Python, HIVE, SQL expert
  • Identify data sources to optimize data sharing across partners and audit data quality for campaign success
Skills:
  • SQL
  • Excel
  • Python
  • Hive
  • Spark

Seniority Level: Senior Level

Job Functions: Operations

  • Data Analytics
  • Technical Solutions Architecture

Industries : Marketing Technology

  • Data Science
  • Performance Marketing

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