Adidas, a global leader in the sports industry, is seeking a Manager Sports Marketing to join our team in Riyadh, Saudi Arabia. At Adidas, we are passionate about fostering a culture of excellence, innovation, and collaboration. Our mission is to inspire athletes to perform at their best and to create products that combine performance with style. As the Manager Sports Marketing, you will play a crucial role in developing and implementing strategies for SAFF & Individual football Partners. You will work closely with various functions and categories to drive growth in the football market of KSA by identifying new partners and managing relationships with SAFF & Football athletes on a daily basis. Your ultimate goal will be to leverage our strategic relationship with adidas to enhance the brand's presence in KSA's football landscape.
In this role, your key responsibilities will include positioning and leveraging adidas with top football symbols and programs in Saudi Arabia to increase market share. You will collaborate with the Senior Manager to develop and execute Football strategy while managing relationships with SAFF & Football Players. Acting as the primary interface between SAFF, Football athletes, and internal adidas networks, you will coordinate VIK delivery, sponsors & logos on kits, payments, travel arrangements, networking activities, etc. Additionally, you will be responsible for developing activation plans for strategic SAFF & Football athletes product launches and moments that strengthen relationships and drive business growth. It will be essential to maintain adidas' reputation while building long-term partnerships with Football partners at all levels.
As the Manager Sports Marketing at Adidas in Riyadh, you will be accountable for various KPIs such as MWB compliance, Partner Activation effectiveness for SAFF & Football Players, Top Clubs & SAFF shoe count achievement against targets, Attack Plan effectiveness compared to set goals, Feds & Clubs benefits activation from contracts versus contract terms, as well as managing SAFF P&L and driving growth of Performance Categories Market Share within Saudi Arabia. If you are a dynamic individual who thrives in a fast-paced environment and has a passion for sports marketing and relationship management within the football industry, we invite you to apply for this exciting opportunity. This position is ideal for experienced professionals looking to make an impact on the sports marketing landscape in Saudi Arabia. Join us at Adidas and be part of a team dedicated to pushing boundaries and creating unforgettable experiences for athletes worldwide.
Seniority Level: Senior Level
Job Functions: Marketing
Industries : Sporting Goods
