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Public Relations Manager

Salt, Marketing & Advertising, United Kingdom

Salt, a leading company in the United Kingdom, is currently seeking a talented Public Relations Manager to join their team. Salt is dedicated to boosting brand presence across both B2B and B2C audiences. As a creative PR Manager at Salt, you will be responsible for crafting compelling narratives that position the brand as an industry leader. This role requires adaptability in messaging for different audiences, generating data-driven stories, and securing high-impact media coverage. Experience with the US market is considered a plus.

As a Public Relations Manager at Salt, your key responsibilities will include developing and executing a PR strategy for high-impact media coverage, leading thought leadership campaigns to position spokespeople as industry authorities, using data and insights to craft newsworthy narratives that attract media interest, identifying trends to insert the brand into relevant conversations, developing strong brand positions on industry topics, and building and maintaining media relationships to secure commentary, interviews, and op-eds.

The ideal candidate for this role will possess proven PR and communications experience with a strong ability to spot and develop newsworthy opportunities. Expertise in data-driven storytelling and creating effective PR campaigns is essential. Experience in issue hijacking and capitalizing on trends is highly valued. Additionally, established media contacts across consumer, business, and trade press are required along with excellent writing skills for press releases, social media content, and thought leadership pieces.

If you are passionate about public relations and have a knack for storytelling that resonates with diverse audiences while securing impactful media coverage for brands across various industries, we invite you to apply for the position of Public Relations Manager at Salt. This role is perfect for mid-career professionals looking to make their mark in the PR industry while working with a dynamic team dedicated to excellence in communication strategies.

Key Job Requirements:
  • Proven PR and communications experience
  • Experience with the US market is a plus
  • Expertise in data-driven storytelling
  • Established media contacts across consumer, business, and trade press
  • Strong ability to spot and develop newsworthy opportunities
Key Job Responsibilities:
  • Develop and execute a PR strategy for high-impact media coverage
  • Lead thought leadership campaigns and position spokespeople as industry authorities
  • Use data and insights to craft newsworthy narratives that attract media interest
  • Identify trends and insert the brand into relevant conversations
Skills:
  • PR and communications experience
  • Data-driven storytelling
  • Media relations
  • Content creation
  • Writing skills

Seniority Level: Middle Management

Job Functions: Public Relations

  • Communications
  • Media Relations

Industries : Marketing & Advertising

  • Media
  • Public Relations

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