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Director of Content Marketing

Prime Group Holdings, LLC, Real Estate, United States

Prime Group Holdings, LLC is a leading vertically-integrated private equity real estate firm specializing in self-storage and alternative real estate asset classes. With $6.6 billion in assets under management, Prime Group is among the largest private owners and operators of self-storage properties globally. The company prides itself on fostering a culture of respect, teamwork, business ethics, accountability, and persistence, emphasizing strong relationships with customers, employees, investors, and stakeholders.

We are currently seeking a dynamic Director of Content Marketing to join our Marketing team at Prime Group Holdings. In this strategic leadership role, you will act as the primary content creator and chief editor across all channels. Your responsibilities will include executing core content marketing initiatives, overseeing content strategy and execution, building editorial calendars, and developing integrated marketing programs to enhance the Prime Group brand across various platforms.

As the Director of Content Marketing at Prime Group Holdings, you will lead content development efforts for key audiences such as storage customers, business owners, and institutional investors. You will manage multiple content pieces across various mediums including website pages, social media posts, emails, videos, blogs, sales collateral, reports, presentations among others. Collaborating with the EVP of Marketing and other team members to ensure consistency in brand voice while maximizing channels of content distribution.

The ideal candidate for this role should possess a Bachelor's degree in marketing or related field with a minimum of 7 years of content marketing experience. Strong project management skills along with proficiency in tools like Monday.com or Asana are essential. Additionally having expertise in SEO best practices and analytics to inform strategy will be crucial for success in this position. If you are a creative thinker who thrives in a fast-paced environment while managing multiple projects with competing deadlines - we invite you to apply! This opportunity is suitable for individuals with mid-to-senior level career experience looking to make an impact within the commercial real estate industry.

Prime Group Holdings is an Equal Opportunity Employer committed to diversity and inclusion in the workplace without discrimination based on race, color, sex, age national origin or any other protected class under federal or state laws. Join us at Prime Group Holdings where your skills as a marketer and writer can flourish within our innovative team environment dedicated to excellence in real estate asset management. Apply now!

Key Job Requirements:
  • Minimum of 7 years of content marketing experience
  • 5+ years managerial experience
  • Experience in commercial real estate industry or related industries a plus
  • Bachelor’s degree in marketing, communications, or a related field
  • Deep understanding of SEO, content marketing, and analytics
  • Excellent verbal and written communication skills
Key Job Responsibilities:
  • Lead content development and project management for various content pieces
  • Plan and execute content marketing strategies to drive growth
  • Develop investor resources and content designed to attract new investors
  • Manage social media corporate handles and overall social media strategy
Skills:
  • SEO
  • Project Management
  • Content Marketing Strategy
  • Written Communication Skills
  • Social Media Management

Seniority Level: Senior Level

  • Director

Job Functions: Marketing

  • Content Creation
  • Editorial Management

Industries : Real Estate

  • Finance
  • Commercial Real Estate

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