Marketing Manager

65 Degrees is a leading IT - Software Services company in Saudi Arabia, committed to delivering innovative solutions to its clients. Our mission is to provide cutting-edge software services that drive growth and success for businesses across various industries. We foster a dynamic work culture that values creativity, collaboration, and excellence in all our endeavors.

We are currently seeking a Marketing Manager to join our team and lead the branding and marketing initiatives within the Food and Beverage (F&B) sector. The ideal candidate will be responsible for developing and executing comprehensive marketing plans that increase brand awareness, customer loyalty, and revenue. This role involves overseeing both digital and traditional marketing efforts to ensure a cohesive brand message across all channels.

As the Marketing Manager at 65 Degrees, you will conduct thorough market research to understand consumer preferences, industry trends, and competitor activity. Using these insights, you will refine marketing strategies and ensure that our product offerings resonate with target audiences. You will also plan, develop, and execute integrated marketing campaigns tailored to the F&B industry while adhering to brand guidelines for effective messaging and design.

The successful candidate will have a Bachelor's degree in Marketing, Business Administration or a related field, with 5+ years of experience in marketing within the F&B industry. A Master's degree would be advantageous. You should have proven success in creating and executing brand strategies as well as rebranding initiatives within the F&B sector. In-depth knowledge of digital marketing tools such as SEO, SEM, social media marketing, email campaigns, as well as traditional marketing methods like print media, radio, TV commercials is essential for this role. If you are passionate about driving brand engagement through innovative marketing strategies in the F&B sector, we invite you to apply for the position of Marketing Manager at 65 Degrees. This role is ideal for mid-career professionals looking to make an impact in branding and marketing within the IT - Software Services industry.

• 5+ years of marketing experience in the Food and Beverage (F&B) industry with a strong focus on branding, rebranding, digital, and traditional marketing.

• - Strong understanding of digital marketing tools such as SEO, SEM, social media marketing, and email campaigns.
• - Extensive knowledge of traditional marketing methods including print media, radio, TV, and event marketing.
• - Excellent communication and leadership skills.

Seniority Level: Managerial-Level

• Mid-Senior level

Job Functions: Cybersecurity

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Industries : Information Technology

• IT - Software Services